EL HAIK logo

EL HAIK · Moroccan menswear and boyswear

The art of Moroccan elegance

Discover the timeless elegance of authentic Moroccan traditional clothing, crafted for men and boys.

Marouan El Haik in a green Moroccan traditional garment with white embroidery, in front of Moroccan wooden doors

Most chosen

Best Sellers

Shop all
Deep green kaftan

Men's Collection

Dressed for the days that matter.

Djellabas, kaftans and selhams for Eid, weddings and Friday prayer, in cuts that sit well on the man wearing them.

Cream jabador set and white cap

Boys' Collection

A first jabador should feel like the real thing.

The same garments in boys' sizes, ready for Eid, family celebrations and the day they ask to dress like their father.

Just in

New Arrivals

Shop all
Tailor in a hooded djellaba

Moroccan Heritage

The detail is where a fine garment shows itself.

The djellaba, the selham and the jabador have been worn across Morocco for generations. What sets a fine one apart is at the edges: the braid along the neck, the knotted buttons, the fall of the hood.

Sfifa
The fine braid set along the neck and front.
Aakad
Small knotted buttons, worked in thread.
Maâlem
The master craftsman behind the work.
EL HAIK logo

Our Story

Prepared for the one who wears it.

EL HAIK dresses men and boys in authentic Moroccan traditional clothing. Every garment is prepared for the one person who will wear it.

  • Heightin cm
  • Shoulder widthin cm
  • Sleeve lengthin cm

Three measurements for every garment, so a father's djellaba and his son's are each prepared for them.

New pieces, first.

Hear about new arrivals before anyone else.